The New Way To Sell Alcohol Online, Everywhere

The first DRINKS as a Service (DaaS) eCommerce platform for leading retailers, brands, marketplaces, and alcohol producers.

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DRINKS ANYWHERE Learn More

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DRINKS AMPLIFY Learn More

DRINKS AI Learn More

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About DRINKS

DTC Launch

2014

WaaS® Launch

2018

PAIR Launch

2019

Fortune 500 Partnerships

2021

Acquisition of Electriq

2022

DRINKS x Shopify

2022

DTC Sale, SaaS Focus

2023

DaaS Launch

2024

2014

DTC Launch

DRINKS acquires Wine Insiders, originally founded in 1982, and alongside another acquisition, builds a Direct-to-Consumer wine pioneer. Getting close to the consumer informs our technology infrastructure, as we develop customized, proprietary solutions to innovate the adult beverage industry.
2018

WaaS® Launch

Developed as the core DTC backbone, DRINKS begins deploying its proprietary platform for alcohol eCommerce and invents WaaS®, enabling retailers, brands and marketplaces to enter the Ship-to-Home alcohol market.
2019

PAIR Launch

DRINKS' patented Predictive AI Retailing ("PAIR") is announced, revealing how DRINKS addresses the unique way consumers buy wine, where the visual drives 82% of purchase intent.
2021

Fortune 500 Partnerships

Fortune 500 clients, including Sam’s Club and Macy’s, partner with DRINKS to tap into the online alcohol market.
2022

Acquisition of Electriq

DRINKS acquires leading Shopify Plus certified agency, Electriq (DRINKS AMPLIFY), to serve as its in-house ProServ team leading customer success and product execution for clients.
2022

DRINKS x Shopify

DRINKS and Shopify partner to power the next era of eCommerce for the adult bev industry. DRINKS embeds its proprietary real-time tax & compliance solution into the native Shopify check-out, adding best-in-class RegTech via DRINKS ASSURE to the best-converting eCom checkout
2023

DTC Sale, SaaS Focus

DRINKS sells off its legacy Wine Insiders DTC business and completes its transformation to a SaaS platform model.
2024

DaaS Launch

DRINKS launches its DaaS (DRINKS as a Service) fully connected product suite. This includes DRINKS Anywhere, DRINKS Assure, DRINKS Amplify AND DRINKS AI. DRINKS products integrate and leverage each other to form the first, fully comprehensive beverage alcohol eCommerce platform.

About DRINKS

2014

DTC Launch

DRINKS acquires Wine Insiders, originally founded in 1982, and alongside another acquisition, builds a Direct-to-Consumer wine pioneer. Getting close to the consumer informs our technology infrastructure, as we develop customized, proprietary solutions to innovate the adult beverage industry.
2018

WaaS® Launch

Developed as the core DTC backbone, DRINKS begins deploying its proprietary platform for alcohol eCommerce and invents WaaS®, enabling retailers, brands and marketplaces to enter the Ship-to-Home alcohol market.
2019

PAIR Launch

DRINKS' patented Predictive AI Retailing ("PAIR") is announced, revealing how DRINKS addresses the unique way consumers buy wine, where the visual drives 82% of purchase intent.
2021

Fortune 500 Partnerships

Fortune 500 clients, including Sam’s Club and Macy’s, partner with DRINKS to tap into the online alcohol market.
2022

Acquisition of Electriq

DRINKS acquires leading Shopify Plus certified agency, Electriq (DRINKS AMPLIFY), to serve as its in-house ProServ team leading customer success and product execution for clients.
2022

DRINKS x Shopify

DRINKS and Shopify partner to power the next era of eCommerce for the adult bev industry. DRINKS embeds its proprietary real-time tax & compliance solution into the native Shopify check-out, adding best-in-class RegTech via DRINKS ASSURE to the best-converting eCom checkout
2023

DTC Sale, SaaS Focus

DRINKS sells off its legacy Wine Insiders DTC business and completes its transformation to a SaaS platform model.
2024

DaaS Launch

DRINKS launches its DaaS (DRINKS as a Service) fully connected product suite. This includes DRINKS Anywhere, DRINKS Assure, DRINKS Amplify AND DRINKS AI. DRINKS products integrate and leverage each other to form the first, fully comprehensive beverage alcohol eCommerce platform.

DTC Launch

2014

WaaS® Launch

2018

PAIR Launch

2019

Fortune 500 Partnerships

2021

Acquisition of Electriq

2022

DRINKS x Shopify

2022

DTC Sale, SaaS Focus

2023

DaaS Launch

2024