DRINKS Anywhere

Proven by Fortune 20 eCommerce sites and more

Grow revenue faster. Elevate your brand. Create compelling experiences. DRINKS is the easiest, lowest-cost way to sell alcohol seamlessly on your existing eCommerce site. We do the work, and you reap the benefits of higher customer engagement, low-cost and effort revenue, from one simple, compliant, and full-service DRINKS as a Service platform.

DRINKS ADVANTAGES

DRINKS Powers eCommerce Growth

Leading brands are adding alcohol to their revenue mix

$285bn market

Tap an untapped market. Alcohol is a massive, high-margin and growing market. Access it today.

2/3rds 

of American adults consume alcohol. Add alcohol to your mix - your customers are ready.

Zero Effort

Zero barriers to getting going. DRINKS handles tax, shipping, compliance and more.

30%

Increase in sales from cross-selling and category-penetration techniques.

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Why the Leading eCommerce Brand Choose DRINKS

We make the impossible possible, and the unimaginably complex, simple.

Simple & Easy Deployment

Brands and eCommerce merchants deploy the DRINKS API onto their sites. DRINKS is platform agnostic and can be deployed into any eComm platform, including mobile apps.

Tap the Power of DRINKS PAIR AI

DRINKS PAIR AI presents an optimized catalogue and merchandising strategy from DRINKS integrated supply network. DRINKS aligns merchant segments, brands and pricing with an endless alcohol aisle to create a perfect match selection with personalisation.

Build Recurring Revenue Streams

Adding subscription revenue or a wine club not only builds recurring revenue, it increases customer visits and brand engagement. By 2033, the global wine club market is projected to grow at a 20.7% compound annual rate, reaching an estimated $3.9 billion.

Zero Compliance Headaches

DRINKS addresses all compliance & tax dimensions, including age verification, product compliance (both product and type of alcohol), license held by supplier, and tax calculations mapped across the type of license held.

DRINKS Manages Logistics, Payments and More

DRINKS manages order routing to the right regulated supplier and reconciles all payments. Orders are provided to licensed, regulated entities with transaction and shipping data and all royalties and marketing fees. DRINKS instruments product payments.

Support, Insights & More

DRINKS fully supports deployments, from ranging and merchandising to API integrations and eCommerce deployments.

DRINKS Power eCommerce Growth

Create Compelling Experiences

Wine, Spirits, Seltzers and more enable you to create experiences that align with your brand.

  • Launch your wine program
  • Drive recurring revenue with bundled subscriptions
  • Boost gifting and seasonal offers
  • Drive better-together bundles for instant AOV uplift
  • Create and sell exclusive cellar collections and brands

Seamless Customer Journeys

DRINKS integrates seamlessly into your customer journey, amplifying your current site experience and pathways, enabling revenue to grow with a click.

  • Simple & easy API integration
  • Automatically handles tax, shipping, and more
  • Platform agnostic - deployed into any eComm platform, including mobile apps

Intelligently Diversify Revenue

Ultra-high-affinity alcohol brands add more to every basket. That’s why DRINKS Predictive AI Retailing (PAIR) technology intelligently predicts the brands that most align with yours.

  • Billions of data points are captured and correlated in the DRINKS as a Service Data Cloud
  • Extremely powerful customer-facing recommendation engine
  • Virtual AI sommelier

Case Studies

We partner with forward-thinking brands, transforming the way alcohol reaches customers online. Explore their journeys, challenges, and wins—and see what’s possible when strategy meets innovation.

Go to Case Studies

FAQs

How does DRINKS Anywhere help eCommerce stores sell alcohol without licensing?
What is DRINKS Anywhere and how does it work for online retailers?
Which eCommerce platforms does DRINKS Anywhere integrate with?
How much revenue can I expect from adding alcohol to my eCommerce store?
What compliance and legal issues does DRINKS handle for alcohol sales?
How does DRINKS PAIR AI choose which alcohol products to show my customers?
What kind of support does DRINKS provide during implementation?
Can I create wine clubs and subscription programs with DRINKS Anywhere?
How quickly can I start selling alcohol through DRINKS Anywhere?
What makes DRINKS different from other alcohol eCommerce solutions?

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Sell More With Confidence

Dedicated Account Management & Customer Success: Professional service and support, whether you’re troubleshooting issues or seeking business advice.

Compliance Expertise: Our compliance team and beverage alcohol specialists are available to answer any question you may have and educate you on the latest regulatory developments.

Implementation Services: Reach out to our in-house DRINKS AMPLIFY marketing agency to ensure your campaigns exceed expectations.

Digital Planograms: Curate the best inventory for your customers with guidance from sommeliers, winemakers, and wine professionals.