Nomadica, an eco-conscious wine brand that offers sommelier‑curated wines packaged in sustainable single‑serve cans and boxes—designed for convenience, quality, and minimal environmental impact.
80%
increase in email flow revenue
81%
boost in conversion rates
39%
increase in campaign revenue
"The DRINKS Amplify team has been absolutely instrumental in elevating our email program and taking Nomadica's email customer journey to the next level— from refining our strategy and improving performance, to ensuring brand consistency across the customer lifecycle and promotional campaigns. Their support has been equally valuable in amplifying our recent retail wins at Target and Sprouts and launching our Bybe cashback campaign to our email audience. They’re sharp, data-driven, and incredibly easy to work with. Plus, their guidance on migrating to a more cost-effective SMS platform helped us streamline costs without sacrificing impact. We are beyond grateful for what our partnership has already provided, and we look forward to the continued relationship. Hands-down one of our best decisions so far in 2025."
Kristin Olszewski
Founder and CEO of Nomadica
When Nomadica partnered with DRINKS Amplify, they were missing key opportunities in automation and had yet to fully tap into the power of SMS. In the first three months, the focus was clear: boost automation-driven revenue by enhancing underperforming journeys and launching brand-new, high-impact email and SMS flows designed to engage, convert, and retain customers.
Lifecycle marketing strategy and execution from DRINKS Amplify's team focused on data-driven optimization, personalization, and channel expansion—DRINKS Amplify created a custom engagement framework and implemented comprehensive audits across email flows, SMS automations, and campaign performance to identify gaps in Nomadica's customer journey and conversion funnel.
Campaign Performance Enhancement
A/B testing framework across subject lines, content blocks, and promotional calendar refinement.
Email Flow Optimization
Comprehensive audit and rebuild of automated customer journeys with personalized content and strategic touch points.
SMS Strategy Development
Targeted messaging aligned with email campaigns, optimized timing, and high-intent customer engagement.
Data-Driven Personalization
Behavioral targeting, mobile-first design, and subscription program support to maximize conversion rates.
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