What Wineries Can Learn from DTC Brands

A conversation between Amplify, Awtomic, and Redchirp | Live Webinar | September 2026

Join Amplify on Tuesday, September 1st at 11 AM PST for a 60-minute conversation between Amplify, Awtomic, and Redchirp on what wineries can borrow from the best direct-to-consumer brands. Most wineries market to the 60 miles around their tasting room. The best DTC brands acquire customers nationwide who've never held the product, then build the relationship through email, SMS, and a good subscription. That's the biggest untapped growth channel in wine, and we'll show you the machine behind it. Bring your questions.

In This Webinar, We'll Cover:

  • How DTC brands find customers beyond the tasting room, and the national alternative to the 60-mile radius
  • The welcome flow: the emails and texts a new member should get in their first two weeks, with a sample sequence you can copy
  • Staying in the relationship across email, SMS, and RCS, and where two-way SMS beats the monthly newsletter for a club (done compliantly)
  • The subscription itself: why build-a-box, skip, pause, and swap keep members, and why it has to work on a phone
  • Live Q&A

Can't make it live? No problem! Registering ensures you'll receive the recording, presentation, and key takeaways after the event.

Your Expert Hosts

Nikki Kessler
Lifecycle Marketing & Retention Manager